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Smart Audience

“Smart Audience”, the smartest platform sorting out targets that perfectly fit the Korean market.

Smart Audience

Online and Offline data at once
Extracting primary target audience
Supporting audience expansion via similarity analysis tool

More accuracy on targeting through partnership with the best DMP providers in Korea.

Smart Audience Mix

We support customized audience extraction for each advertiser by using diverse mix that aligns the campaign purpose.

Similarity Analysis

Smart Audience algorithm analyzes and extracts the most similar audience that the brand wishes to reach.

Advertisers’
Target Audience
Similarity Analysis Tool
Similarity analysis tool analyzes advertisers’ target audience and deeply looks into the characteristics of audiences like which app the target audiences use the most, what kind of shopping they might have interest in and where they go often.
Expansion of Target Audience
Main Audience
Expansion Audience
Expansion
Advertisers’
Target Audience
Similarity Analysis Tool
Similarity analysis tool analyzes advertisers’ target audience and deeply looks into the characteristics of audiences like which app the target audiences use the most, what kind of shopping they might have interest in and where they go often.
Expansion of Target Audience
Main Audience
Expansion Audience
Expansion
Advertisers’
Target Audience
Similarity Analysis Tool
Similarity analysis tool analyzes advertisers’ target audience and deeply looks into the characteristics of audiences like which app the target audiences use the most, what kind of shopping they might have interest in and where they go often.
Expansion of Target Audience
Main Audience
Expansion Audience
Expansion

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